Does anyone think this is cheap, surely she could afford to pay off the models....??

Here's the casting notice that the industry past on:

Casting for Models for Look book Shoot- Looking for diverse, multi-cultural, mixed races, an "off beauty" is good as well as "beautiful".. No Blondes please.

CASTING FOR: The Look Book Shoot for 6126 - a new contemporary collection of leggings designed by Lindsay Lohan

USAGE: web, look book, worldwide
RATE: trade
DATE of SHOOT: May 9th 6am call time in Los Feliz (address TBC)
CASTING DATE: May 8, 2008 430pm
ADDRESS OF CASTING: 450 N Roxbury Drive (Little Santa Monica and Roxbury) 6th floor (Membrane Offices) ask for Sarah or Ken.

No phone calls please.
Please do not send models to the casting unless they are available for shoot and call time and they agree to trade terms.